The Heimathaus project is a graphic design undertaking for a German leather furniture company. The logo is a visual representation of the company's name, Heimathaus, which means "home house" in German.
The vision for the Heimathaus logotype is to capture the essence of the brand's values - tradition, craftsmanship, and quality. The logotype features the word "Heimathaus" prominently in a bold, elegant font that conveys a sense of strength and durability.
Incorporating achromatic colors into a logo design for a leather furniture company create a timeless and sophisticated look that conveys a sense of luxury and high-end quality.
The goal was to create a brand image that is strong, memorable, and reflective of the company's commitment to producing high-quality leather furniture that will stand the test of time.